ASICS SPORTSTYLE CANDIDATE PROJECT

PART 1

PROMPT: Create a collection of men and women cads for the Gel Quantum 180 VI, Gel Lyte III, & Japan S.

CONSIDERATIONS: Using any materials and colors, create a package of men and women cads for S/S24. Provide consumer market studies per each style. Be specific with the season, target consumer, and price range. Consider a color theme, palette, and concept for your collection. Provide thematic mood boards relevant to seasonal color and material trends, and show your styling and merchandising skills.

PART 2

PROMPT: Design under the provided theme.

PICK ONE OR MORE: Gel Quantum 180 VI, Gel Lyte II, and/or Japan S

CONSIDERATIONS: This project's design theme is "CLIMATE CHANGE." Using any materials and colors, create a package of men's and women's cads around the theme. Explain your design with mood boards, color palette, and CMF cad work. Explain the target market and consumer.

PART 3

PROMPT: Design under a theme you create.

PICK ONE OR MORE : Gel Quantum 180 VI, Gel Lyte III, and/or Japan S

CONSIDERATIONS: Express something unique, memorable, and one of a kind to you. Using any materials and colors, create a package of unisex cads revolving around a theme of your choice for S/S 24. Explain the target market and consumer.